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FMC Farmers Market Metrics

FMC Farmers Market Metric Resources (FMM) is a program being designed by FMC that helps farmers market staff collect key data that can improve operations and promotional efforts for their markets. But there are many ways market vendors can benefit from the data too.

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    More than 3.1 million Floridians struggle to afford nutritious food.
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    69% of food bank assisted households had to choose between food and transportation.
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    79% of food bank recipients also purchased inexpensive, unhealthy food to make ends meet.
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    73% of food-assisted households had to choose between food and their home utilities.
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    2.2 Million Floridians lack proper food access. Of those, over 660,000 are children.
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    51% of food bank assisted households eat food past the expiration date.
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